Ten Things I Learned (& Loved) at Alt Summit

ALT Summit | Kitchen Confidante | Ten Things I Learned & Loved

Last week I had the pleasure of attending the 4th Annual Altitude Summit, a conference where design and lifestyle bloggers and brands can connect. This is what I learned…and loved.

1. “Blogger” is not a dirty word.

I’ve been to my share of conferences, round tables and panel discussions, and there have been some cases where I have felt the prejudice, keenly. Some blatantly lambast the presence of bloggers, especially food bloggers, for the demise of writing, photography, and traditional media in general. To be in a setting where bloggers and blogging are celebrated, appreciated, and even valued for its contributions to the ever changing world of media and marketing was quite meaningful, particularly from publications and publishers.

For most of us, blogs were born out of passion, continued as a labor of love, and for some, evolved into a career that chose us. Knowing that doing what we love and getting paid to do it can coexist is wonderful.

2. Roommates are awesome, even when you’re way past your college years.

The last time I shared a room with several girls, I was fresh out of college, on a trip to Mexico. Flash forward many years, and I have grown accustomed to lots of space, even when traveling with my little ones. I will admit that I was slightly worried about rooming with virtual strangers for four days. But you know what? Kelsey and Caroline were two of the best things from my weekend at ALT. I feel very lucky to have had such thoughtful, down to earth roomies. Having a safe haven with two fabulous ladies, someone to text to just touch base during the craze of the day, someone to eat breakfast with, someone to encourage, “let’s do this!” — I wouldn’t have traded the experience for anything else.

ALT Summit | Kitchen Confidante | Roommates

3. Creatives are cut from the same cloth. And we can learn from each other.

It doesn’t matter if food is your thing. Or design. Or lifestyle. Or parenting. When you blog about any of the above, chances are you are someone who thrives on creativity, and we can all help one another. We can all inspire each other to build better blogs.

ALT Summit | Kitchen Confidante | Creatives
4. Paper is still treasured, even in this digital age.

The art of the business card is revered at ALT, and I love that. Melissa from The Faux Martha, who was so instrumental in my experience at ALT, amazes me. Who else makes hundreds of homemade marshmallows as business cards the day before flying out for a conference? Yep, she does.

ALT Summit | Kitchen Confidante | Business Cards

5. Photographs shouldn’t hide inside your computer.

The evening of my arrival, I dined with one of the sponsors, Gallery Direct. They were fabulous hosts, and they gifted us with canvases of our favorite images. I am guilty of not printing photos in this digital age, which is especially shameful since I have a photography business beyond this blog. When I saw my favorite still life of figs on canvas, it was a reminder that I should surround myself with these precious images, rather than keeping them locked away in some digital cloud.

Photo Credit: Brooke Dennis for ALT Summit

6. “Our worth should only be measured by the barometer we create.” – Jasmine Star.

Or as Karen Walrond put it: “Stop comparing.” Amen to that.

7. It’s wonderful to transform online connections to real-life ones.

I was lucky to meet, in person, an intimate group of fellow food bloggers at Alt Summit, people I have long admired, and some who were new to me. I was also excited to meet people I work with, from Wayfair and their sister company, Joss & Main. It was through their sponsorship that I was able to experience and learn from Alt Summit. And I have to tell you, Joss & Main brought their talents to ALT in a big way. They hosted Thursday evening’s widely anticipated Clue party, bringing the board game to life. The ballroom was lavishly transformed, you could easily have lost yourself wandering from the Billiard Room to the Library.

ALT Summit | Kitchen Confidante | Clue Party

8. Journal.

Wait, isn’t a blog a journal? Yes, but Karen Walrond reminded us to keep a journal to express without fear of judgement. I still have my journals from when I was a little girl. It’s about time I began again. To collect those little reminders of what makes my life mine.

9. Even when you’re burnt out, push yourself a little more.

By the time Friday evening’s mini parties ended, I was done. I missed my husband, I ached for my children’s hugs. I was tired of living out of a suitcase. I seriously considered leaving on an earlier flight on Saturday. But something held me back. I literally found myself, at the very last minute, debating whether or not to head downstairs with suitcase in tow. I decided to stay and attend a workshop from Meg Keene and Maddie Eisenhart from A Practical Wedding, titled Media Kits that Shine. It was, hands down, the most valuable session I attended, loaded with practical, executable knowledge. It’s exactly what I had come to ALT for, and to think I could have missed it.

10. Sometimes, the most important things you learn at a conference are not the practical things, but life lessons.

Like the pursuit of happiness. For me, the highlight of ALT was the speakers, most notably, Stefan Sagmeister. You may have seen his TED Talk on the subject of happiness. His unique perspective was electrifying; if there is just one thing I will remember from ALT, perhaps this will be it.

ALT Summit | Kitchen Confidante | Stefan Sagmeister Keynote

Disclosure: Wayfair & Joss & Main sponsored my ticket to Altitude Summit. I attended with gratitude for their sponsorship; however, as always, all opinions are my own.

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by Liren Baker on February 1, 2013

12 Responses to “Ten Things I Learned (& Loved) at Alt Summit”

  1. Kita February 1, 2013 @ 5:38 am (#
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    Alt has been the one conference I have always really wanted to go to. I love the broadness of it and after hearing so many positive things this year from foodie friends, I am really considering the NYC Alt in the summer. I love your photos and lessons. It’s great to hear you had such a good time.

    • liren replied: — February 2nd, 2013 @ 10:17 am

      Kita, I have heard really positive things about the NYC Alt – it’s supposed to be a concise version, and I have also heard from a few that they actually preferred it to ALT SLC! Also, they are going to be in SF, so if you feel like coming out my way…

      I hope you do get to attend next year – it really was a refreshing conference, perhaps because it wasn’t all things food!

  2. Joan Nova February 1, 2013 @ 5:38 am (#
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    Looks like a fabulous event with creativity abounding. Thanks for sharing.

    • liren replied: — February 2nd, 2013 @ 10:18 am

      Absolutely, Joan! The creative buzz was definitely inspiring!

  3. Aileen February 2, 2013 @ 2:39 am (#
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    What a beautiful reflection!

    • liren replied: — February 2nd, 2013 @ 10:18 am

      Thank you, Aileen! It’s always good to step away and immerse yourself in a conference, once in a while. I definitely learned so much.

  4. Lisa {AuthenticSuburbanGourmet} February 2, 2013 @ 11:48 am (#
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    Loved your post Liren! What a great opportunity to be invited to and it sounds like you took away things that are simply priceless! :-)

  5. Laura (Tutti Dolci) February 2, 2013 @ 3:12 pm (#
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    Love hearing about your experience, Liren! You took away such valuable insight!

  6. dixya @ food, pleasure, and health February 6, 2013 @ 8:28 am (#
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    I have never been to any of the food bloggers related conference but seems like a great opportunity to learn a lot and socialize with your fellow bloggers. thanks for sharing your experience :)

  7. Patty February 7, 2013 @ 3:03 pm (#
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    Fun to read about your experience Liren— Sounds like you were in your element at this conference- I’m happy you gained so much from this opportunity;-)

  8. brittany February 12, 2013 @ 4:48 pm (#
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    Thank you so much for this insight into ALT summit! It sounds like such an amazing time!

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